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ARE YOU USING GOOGLE FOR YOUR RESEARCH? BLOGS? SOCIAL MEDIA?
When you find online information using a search engine, you often end up with thousands of hits to sites that match your terms. Unfortunately you will find the good and the bad all mixed in together. You will need to EVALUATE the sites for credibility. Use the CARS checklist below for analysis.
Better yet - consider using recommended websites and databases for your research!
CARS in a Nutshell
- Credibility - trustworthy source, author’s credentials, evidence of quality control, known or respected authority, organizational support. Goal: an authoritative source, a source that supplies some good evidence that allows you to trust it.
- Accuracy - up to date, factual, detailed, exact, comprehensive, audience and purpose reflect intentions of completeness and accuracy. Goal: a source that is correct today (not yesterday), a source that gives the whole truth.
- Reasonableness - fair, balanced, objective, reasoned, no conflict of interest, absence of fallacies or slanted tone. Goal: a source that engages the subject thoughtfully and reasonably, concerned with the truth.
- Support - listed sources, contact information, available corroboration, claims supported, documentation supplied. Goal: a source that provides convincing evidence for the claims made, a source you can triangulate (find at least two other sources that support it).
Business Ethics Websites
Use the links below for more information from websites.